Beauty

11Street Shop The World Campaign with International Brands

Sunday, March 19, 2017


'Click, Click, Click', yeah, 'It's so easy, Click, click,click saja' in the comfort of your own home. Nowadays, with advancement of technology and internet, we can shop almost anything online. Yes, just check out from the online website and click with your mouse. To make shopping even better and easier, 11street, leading online market place in Malaysia has brought in international renown global brands to Malaysia. 11street has just launch its latest 'Shop The World' campaign on the 11 of march 2017. I am happy to be invited to this media launch and its my second time writing about 11street media launch. The first one is at 11street official launch in 2014 with Lee MingHo and Emily Chan as ambassadors. My my blog post about it is here.


'Shop The World' campaign from 11 street will bring to consumers millions of internationally-branded products especially from countries such as China, Japan, Korea, Taiwan and USA. "As one of the world leading e-commerce platforms in Malaysia, we want consumers to be able to shop the world without needing to leave the country. To do this, we have struck up partnerships with popular global names"said Wong Siew Lai, Vice President of Marketing Communications of 11 street. Thus the company see synergies between 11street and three leading global e-commerce players- its parent company, 11street Korea, UiTOX from Taiwan, and WorldFront from Australia, which brings with brings with it a large variety of popular overseas products. 


The launch starts off  with the premiere of music video 'Kamsahamnida' and hot dancers blasting with the symbols of eleven with their fingers!


Photo  (from left to right) – Pia Huang, Marketing Manager, MSI Malaysia; Beh Kok Seong, Senior Sales Planning Manager, MamyPoko; PY Choy, Chief Executive Officer of Momentum Strike (exclusive distributor of Coleman); Wong Siew Lai, Vice President of Marketing Communications, 11street; Margaret Chin, General Manager, AmorePacific Malaysia (Laneige); Niklas Yong, Marketing Manager, Primer Group of Companies; and Yvonne Wong, Marketing Manager, Philips AVENT at the launch of 11street’s ‘Shop The World’ campaign.


Starting from 11 March, the ‘Shop The World’ campaign will see 11street offering promotions on international products and global brands at up to 99% discounts and free overseas shipping for selected items, on top of giving away total RM1million worth of petrol vouchers for consumer purchasing items from the campaign listings, as a bonus to encourage more consumers to shop online, save cost and manage rising costs of living. The promotions and irrresistible deals by brand partners such as Coleman, Laneige, MamyPoko, MSI, Philips AVENT and Primer Group of Companies.

New Two Tone Tint Lip Bar

Laneige cosmetics is from Korea that has huge fans in Malaysia with the present trend and hype of Korean cosmetics. Laneige will be launching its two tone Tint Lip Bar exclusively on 11street and will be giving gifts and special giveaways for purchases above RM150 and RM250. 

BB cushion from Laniege

Korea is the first country to come out with BB cream and I am impressed with this BB cushion. Not only it provides a nice glowing finish, it covers up blemishes and there's 50 SPF thrown in! This will will my regular makeup from today!

Coleman: well known brand for of outdoor products


PY Choy, Chief Executive Officer of Momentum Strike, the Exclusive Distributor of Coleman 
said following partnership with 11street, they plan to showcase their offer on sports and outdoor by offering exclusive deals. 

Native Shoes

Jansports Backpacks from Premier Group of Companies

Every backpack tells a story, Jansports packs come with  a lifetime warranty because good stuff should last.


Now we can buy MamaPoko from 11street! This is great for stay home mothers with babies and toddlers who does not have the luxury of going out shopping. So whenever they run out of nappies, It will be fast and convenient to just click, click from home and it will be delivered to her house!


Pia Huang, Manager of MSI Malaysia said “We are excited to exclusively partner with 11street for the launch of our GE62 Camo Squad Limited Edition notebook. MSI is confident the partnership will help elevate our brand awareness and make our products more readily available to consumers. To celebrate this partnership, consumers will be able to pre-order the gaming notebook exclusively on 11street and stand a chance to get a free Ghost Recon Main Game and season pass worth RM350 approximately.”

This 'Shop The World' Campaign runs from 11 March to 18 April, with deals through upcoming festive season. During this period, a bonus of RM10 petrol for every RM100 spent on products and brands registered under Shop the World campaign. For more information, please visit http://bit.ly/shoptheworld11street.


Like it or not, online shopping is going to be the future way of life. As a girlfriend just told me, she prefer to  do on shopping especially on cosmetics as she does not like the pestering and nosey sales person following her around! Well, I am also convinced now and will be hooked to online shopping too.
 Happy online shopping from the convenience of our homes ^-^

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